Founder and Publisher, Yoffy Press
Jennifer Yoffy is a publisher, photographer, and arts advocate based in Atlanta, Georgia. She is the founder/publisher of Yoffy Press, an independent publisher dedicated to pushing the boundaries of photobook publishing. She was the creator/director of Crusade for Art, a non-profit organization focused on cultivating demand for art and the owner of a fine art gallery that showcased the work of emerging photographers (Jennifer Schwartz Gallery). She also created the online project, The Ten, and was the co-creator of Flash Powder Projects, a photographer-focused collaborative venture and publishing company. In the spring of 2013, she traveled around the country in a 1977 VW bus, engaging audiences with photography. Her book, Crusade for Your Art: Best Practices for Fine Art Photographers was published in March 2014. The follow-up publication, Crusade for Your Audience: Finding and Cultivating Art Collectors, was released in 2017.
She is open to reviewing all types of work, but ideally would like to see projects that have a conceptual foundation and could potentially be a fit for publication in book form.
Reviewing Saturday, September 12 and Sunday, September 13